MEDIA RELATIONS01 / 05
Build relevant media visibility.
We identify newsworthy stories, map relevant publications and manage journalist outreach to create opportunities for meaningful media coverage.
Media relationsReputation managementProduct launch PRCampaign amplificationFounder visibility
01 / About Hypetrics Across
Public relations built around business priorities.
Hypetrics Across is a public relations and reputation management firm working with brands, startups, founders and growing businesses.
We develop communication strategies, manage media engagement and build narratives that help businesses establish their position in the market.
Our work connects business objectives with relevant stories, media opportunities and audience conversations.
02 / Our services
Communications that serve
a clear purpose.
Focused PR and communications services across five business-critical areas.
REPUTATION MANAGEMENT02 / 05
Shape how your business is perceived.
We help businesses develop consistent narratives, manage communication around important developments and strengthen public positioning.
PRODUCT & BUSINESS LAUNCH PR03 / 05
Make important announcements count.
We plan and manage launch communications for products, businesses, services, partnerships and significant milestones.
CAMPAIGN AMPLIFICATION04 / 05
Extend the reach of your campaign.
We develop media communication around brand campaigns and coordinate outreach to extend the campaign narrative beyond its original channels.
FOUNDER & LEADERSHIP VISIBILITY05 / 05
Build a stronger public profile.
We position founders and senior leaders through industry commentary, interviews, expert opinions and thought leadership opportunities.
03 / Who we work with
Built for businesses at
important stages of growth.
01
Consumer & D2C Brands
Building brand awareness, communicating launches and establishing category relevance.
02
Startups & Technology
Explaining business models, product developments, milestones and market propositions.
03
Founders & Business Leaders
Developing leadership visibility and a credible industry voice.
04
Growing Businesses
Managing corporate announcements, reputation and ongoing media engagement.
04 / How we work
A defined process.
Accountable execution.
01
Understand
Assess your business, objectives, audience and communication requirements.
02
Position
Identify the central narrative, relevant story angles and priorities.
03
Prepare
Develop messaging, press materials, media lists and supporting assets.
04
Execute
Manage outreach, journalist follow-ups, interviews and coordination.
05
Evaluate
Review coverage, outreach activity, message relevance and available indicators.
05 / Measurement & reporting
Measure the work beyond media mentions.
We report on the quality and relevance of communications activity, not just the volume of placements.
01
Media relevance
Publication quality, audience fit and relevance to the business.
02
Coverage & message pickup
Published stories and how accurately key messages are represented.
03
Outreach activity
Media outreach, follow-ups, responses and confirmed opportunities.
04
Audience & reputation signals
Available referral traffic, branded search, conversation and sentiment trends.
What you can expect.
- A clear communications objective before activity begins.
- Story angles grounded in the business and its context.
- Relevant outreach, not indiscriminate distribution.
- Transparent reporting on activity and outcomes.
- Clear separation between earned coverage and paid placements.
06 / Working principles
Clear commitments.
Transparent communication.
Editorial decisions belong to publishers and journalists. We do not guarantee a specific publication, headline or volume of earned coverage.
Our commitment is to the quality of the strategy, preparation, outreach and reporting. Paid and sponsored placements are clearly identified.
07 / Engagement models
Support based on
the work required.
Each engagement is scoped according to objectives, deliverables and duration.
Project-Based PR
For product launches, announcements, campaigns and specific business milestones.
Ongoing PR Management
For businesses requiring consistent media relations, communications planning and reputation support.
Strategic Communications
For founders and leadership teams requiring guidance on positioning and important communication decisions.
08 / Frequently asked questions
Before we
get started.
Practical answers about our PR and communications services.
What services does Hypetrics Across provide?
We provide media relations, reputation management, launch PR, campaign amplification, founder visibility and strategic communications support.
Do you guarantee media coverage?
No. Earned media coverage is an editorial decision. We commit to the agreed strategy, outreach and reporting, not guaranteed publication outcomes.
Do you work with startups?
Yes. We work with startups and growing businesses where there is a clear communication objective and a relevant story to develop.
Can you manage PR on a monthly retainer?
Yes. Ongoing PR management is available for businesses that require consistent communications support.
Do you provide press release distribution?
We support press release development and media outreach. Distribution requirements are evaluated according to target publications and campaign objectives. Paid placements are disclosed.
How much do PR services cost?
Fees depend on scope, duration, deliverables and level of support required. We prepare proposals after understanding the brief.
How do we start working with Hypetrics Across?
Submit your requirements through the enquiry form. Our team will review your brief and discuss the appropriate engagement.